How Brands Can Leverage B2B Social Media for Content Marketing Success

To the untrained eye, social media might appear like the exclusive playground of B2C brands—where hip corporations trade gif-laden tweets with their audiences and forge partnerships with stylish Instagram influencers. But B2B social media content marketing also offers valuable opportunities for connecting and engaging with their buyers According to IDG, 84 percent of C suite- and […]

8 Unexpected Marketing Lessons from History’s Most Influential Leaders

This week we’re taking a journey through time and uncovering some of the greatest, yet most unexpected marketing lessons from some of history’s most influential thinkers, philosophers, and leaders. You may not realize it now, but there is so much we can learn from leaders like Socrates and Oprah and Cleopatra. Much of what they would consider […]

4 Social Media Trends You Can’t Afford to Miss in 2019

fourth month of 2019. I’m sure you have already started trying and testing your social media strategy. Moreover, you have to be on your toes to strive and thrive in this ever-evolving social media world. It is a no brainer to say that people interact according to their mood and behavior. With changing behavior of […]

Small Business Owners: Save Time And Do More By Leveraging Marketing Automation Go Back

Owning a small business can be a real drag. Sure, you get to be your own boss and realize a dream, but you’re probably working ’round the clock and crying yourself to sleep each night. OK, maybe not that last part. But, you are bone-tired, with no break in sight. That’s the reality many professionals commit to when launching […]

Three ways marketing automation can supercharge SEO

Vertical Leap suggest data analysis, content distribution and influencer marketing as techniques to supercharge SEO. IBM predicts that 2019 will be the year of ‘martecheter’ – a digital-native, technically savvy professional, no longer calling a developer to implement some cutting-edge marketing tech stack. Indeed, AI and machine learning are becoming a commodity technology. Plug and play […]

7 Digital Marketing Trends and Statistics You Need to Know About in 2019

Whether you rely on social media, content marketing, email marketing, SEO, or paid online ads to generate leads for your business and convert users into paying customers, you need to keep abreast of the latest industry trends for your digital marketing strategy to remain effective. The folks at Serpwatch.io created an insightful infographic detailing useful marketing statistics and trends you need […]

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